A friend of mine, Melissa, worked with us in putting together the gift bags for the MTV Movie Awards (check out our MTV video here). Melissa is also a good friend with socialite Kim Kardashian and said, “Oh my God, Kim will love this!”Kim Kardashian is on a quest to put as much pink on her white Range Rover as possible. Pink emblems, lettering, even a pink diamond on her key chain. With her new pink Swarovski License 2 Bling frames, her chariot is now complete.

Long-time buddies Sean Stewart and David Weintraub showed up at a buddy of mine Ron Bahat’s place. After going out for drinks on Sunset Blvd, the conversation turned to cars and, no surprise, Sean had seen the pink License 2 Bling frames on his sister Kim’s car. He thought they were hot and is now rocking clear (ice) Swarovski crystal L2B frames on his BMW 650i.

I was at the opening of the Los Angeles Pink Taco restaurant (yeah, a strange name but one of the hottest spots in LA and Vegas) and ran into Kimberly and Sean Stewart along with David Weintraub.

We had a couple of drinks and Kimberly Stewart said, “The frames are awesome! Every girl is going to buy one, believe me!” She should know, she has pink Swarovski License 2 Bling frames on her Range Rover and gets asked about them all the time.

I also told her about some new secret products we are working on and she said she has to know when they come out. Being a fashion designer herself, Kim was really excited about the concept behind License 2 Bling: “It’s like jewelry for your car!”

They both sport License 2 Bling car jewelry!

Shar Jackson received her License 2 Bling at the MTV Music Awards. Britney received hers from a mutual friend who told me she would love the Swarovski frames. What should Britney get? I decided to send her over three different frames in our three different colors: pink, blue and ice. Which frame did she put on her car? You’ll just have to catch her around town.

I ran into Grammy winner Mya at a Hollywood premier party. After taking a look at our frames, she said, “Are those what I think they are? I love them!”

Mya was a blast. We talked, took pictures and, a few weeks later, she received more frames for the rest of her rides.

Testing, testing…